/ Works
La Roche-Posay
La Roche-Posay is a French skincare brand known for its dermatologist-recommended products, particularly formulated for sensitive skin.
La Roche-Posay is a French skincare brand known for its dermatologist-recommended products, particularly formulated for sensitive skin.
/ Overview:
Client
La Roche-Posay
Role
CRM Strategy
Digital Design
Creative Direction
As a Creative Lead, I helped shape La Roche-Posay’s campaign designs, making sure they stayed true to the brand’s dermatologist-backed identity while connecting with a broad audience.
I led the design process from concept to execution, overseeing my team’s development of high-quality visuals for email marketing.
/ Overview:
Client
La Roche-Posay
Role
CRM Strategy
Digital Design
Creative Direction
As a Creative Lead, I helped shape La Roche-Posay’s campaign designs, making sure they stayed true to the brand’s dermatologist-backed identity while connecting with a broad audience.
I led the design process from concept to execution, overseeing my team’s development of high-quality visuals for email marketing.
La Roche-Posay’s email marketing focuses on personalized, dermatologist-backed content, combining skincare education with targeted product recommendations.
Their visually clean emails highlight seasonal promotions, new product launches, and user-generated content to build trust and engagement. Strong CTAs, loyalty incentives, and replenishment reminders help drive conversions while reinforcing their brand’s credibility in sensitive skincare.
La Roche-Posay’s email marketing focuses on personalized, dermatologist-backed content, combining skincare education with targeted product recommendations.
Their visually clean emails highlight seasonal promotions, new product launches, and user-generated content to build trust and engagement. Strong CTAs, loyalty incentives, and replenishment reminders help drive conversions while reinforcing their brand’s credibility in sensitive skincare.
La Roche-Posay’s email marketing focuses on personalized, dermatologist-backed content, combining skincare education with targeted product recommendations.
Their visually clean emails highlight seasonal promotions, new product launches, and user-generated content to build trust and engagement. Strong CTAs, loyalty incentives, and replenishment reminders help drive conversions while reinforcing their brand’s credibility in sensitive skincare.
More Works
A selection of my other collaborations.
Maybelline NY
CRM Strategy
Digital Design
Creative Direction
Maybelline NY
CRM Strategy
Digital Design
Creative Direction
Maybelline NY
CRM Strategy
Digital Design
Creative Direction
La Roche-Posay Oncology Hub
UI/UX Lead
Digital Design
Creative Direction
La Roche-Posay Oncology Hub
UI/UX Lead
Digital Design
Creative Direction
La Roche-Posay Oncology Hub
UI/UX Lead
Digital Design
Creative Direction